Harvard professor Shoshana Zuboff wrote a monumental book about the new economic order that is alarming. "The Age of Surveillance Capitalism," reveals how the biggest tech companies deal with our data. How do we regain control of our data? What is surveillance capitalism?
In this documentary, Zuboff takes the lid off Google and Facebook and reveals a merciless form of capitalism in which no natural resources, but the citizen itself, serves as a raw material. How can citizens regain control of their data?
It is 2000, and the dot.com crisis has caused deep wounds. How will startup Google survive the bursting of the internet bubble? Founders Larry Page and Sergey Brin don't know anymore how to turn the tide. By chance, Google discovers that the "residual data" that people leave behind in their searches on the internet is very precious and tradable.
This residual data can be used to predict the behavior of the internet user. Internet advertisements can, therefore, be used in a very targeted and effective way. A completely new business model is born: "surveillance capitalism."
Original title: De grote dataroof
Director: Roland Duong
Research: Tom Reijner, Halil Ibrahim Özpamuk
Camera: Adri Schrover
Sound: Jochem Salemink
Editing: Roland Duong, Paul Delput, Rinze Schuurman
Production: Marie Schutgens
Production assistant: Britt Bennink
Image Editing: Rob Dorrestijn, Paula Witkamp
Online Coordinator: Arja van den Bergh
Commissioning Editors: Bregtje van der Haak, Doke Romeijn
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Ron stanley Hunt
NOW I REALIZE WHY SUCH EVIL ,GREEDY POLITICIANS ARE MANIPULATING US RIGHT INTO DOING THEIR CORRUPT AGENDA SO EFORTLESSLY. DONT WE HAVE A MIND OF OUR OWN ANYMORE? IM TOO OLD AND MY LIFE IS AT ITS END BUT I CAN CLEARLY SEE WHATS IN THE FUTURE FOR THE WORLDS YOUNG ! IT REALLY HURTS. !!!
Michael Lockwood
Money is the root of all evil
Mackey
Can someone please show me specificity what she means at 20:30??
J P
@Variety Marketplace You must be a bot trying to make critical thinkers feel foolish! Smart people research deeper!
Brandy Pompeo
👉👉👉SHE IS NOTHING LIKE KARL MARX!!!!! (Karl Marx was an evil man.)
Eric Pham
For the first time in my life I understand what and why the Amish are the way they are.
Pasquale Gelardi
@Donovan Evans
Better to use irregular cars.
Pasquale Gelardi
Data exhaust? Data dump? Data flatulence? Data distribution?
Pasquale Gelardi
@onlyarumour
The city of Jacumba in Kalifornia is the bees knees
Pasquale Gelardi
@Cyndy Davis
Or tyranny
Forever Free
Thank you Professor for your book helping bring enlightenment to the topic which many people have blinded their eyes and ears to.
TC
“It’s easier to fool people than to convince them that they have been fooled” ~Mark Twain
Moon Dancer
@Jibril Mohamed Twain!
Moon Dancer
@Texas Ray 😂😂 Maybe. If we can even find a virus. They are shoving it down our throats so badly that I can’t help but wonder…I THINK there is a mild virus (COVID19 has a heal rate better than 99%)but I KNOW it is more of a Political Tool AND money making scheme AND Control Strategy than anything else it may be.
Moon Dancer
@JonathanMyl AND me!
Moon Dancer
@JonathanMyl There WAS ONE truly private application. BUT, after failing to get them “on board” no matter how much money they offered, Google & friends REMOVED THEM from the app stores! You simply can’t use any apps that Mother Zuckerberg doesn’t approve of!
omem tekseng
ķ
Be:Spoken Coaching
“You will not ask questions because you are so busy being entertained.”
X 7
Diversions and sensations, what a way to waste your existence… pathetic.
Rosie Pestel
😂😂😂
zitagirl
If u let yourself to be entertained. I dont….😄
Peach Brain
Or busy staying away from perps.
Depression Suicide Prevention
He means peole are too “busy” watching tv. Eyox their phone amazon prime movies etc to actually research TRUTHS…
Coffee Elover Free
I applaud the Amish people in their stance of using technology and not allowing technology to use them. Such simple wisdom.
Rosie Pestel
💯
7 Speakers
You can either resist the future or lean into it . It does seem like such a simple life though as I type this on my cell phone , sitting in cold AC with a plate full of nothing to do today . 😂🤷
Mart Menz
You can use technology without being a fool. You can use it to develop your knowledge and being more productive. You have to choose how are you going to consume it.
George Carberry
@Laura Evans-Coombs This is true but, they use them sparingly & for making phone calls, check the weather, search for items they need to purchase, use the GPS, etc…
Braeside Bikes
you should also applaud “poor” people living in “primitive” 3rd world countries
Michael Pettengill
It’s time to get these high-tech gadgets out of your homes
zitagirl
Then how do u get by?? Everything is bases on gadgets! No public phones where we can use 25 cents to make a collect call??? 😟all of our info is in our phones, digital cameras are out even….I m not posting anything on fb ! Or anywhere
sima sandouk
And also time to delete your account. “Google bad”, right?
Lance Spencer
I don’t think anybody is going to do a damn thing about any of this.
The greatest fear is the amount of power and control this gives our potential overlords.
GB3770
I think you are right – I see absolutely no one doing anything – 99% of all global leaders are part of this satanic system…
The average person is an ignorant fool who is clueless to the digital net descending over the planet.
Only some very few see it and almost no one listens.
So be it – sow ignorance – live in hell.
Hell on earth is coming for most people.
Bebby Day
Potential???
Arthur S
@GB3770 you guys watch wayyyy to much TV. the world has never been so good.
Mike Roy
One of the most insightful conversations I’ve ever heard ~Shoshana is a master communicator and clearly imformed TY.
Arthur S
if its true you’re living under a rock.
Derf Furwood
Some people say the Amish are living in the stone age but I would say they have more freedom and privacy than many of us could ever image.
Theodore Yaddoh
@lost again Saying, “most of the Amish don’t allow their wife and children to talk to strangers” is akin to saying, “most english people get divorced and remarried,” “ ten per cent of the english are in jail, they are so violent.”
Or, “ sometimes english people come into our schoolhouses, and shoot us.”
Of course the difference is, only the last 3 statements are actually true.
And none are helpful in any way.
gaucho correntino
I like a Secular version of them but with modern green technology
Le Dude
They can also hold a vote and count it without it taking 8 months.
Samariah Pate
Viewpoints imaged, are seen or felt expansive or minute, are tasted through the nostrils of the beholder.
Theodore Yaddoh
@Samariah Pate yoü are a weird lady.
I think you are attempting to quote someone……veiwpoints imagined, gigantic, or minute; are breathed in the nostrils of Him who beholds.
Not gonna tell you where its from, either.
Michael Lucas
I love highly intelligent women. Shoshana has a beautiful mind.
Guinness
Guarantee kids in the 80s were happier than kids today
Doug Kate Rankin
@eingew Where did the schools, economy and computors come from?
Then there is the hospitals, roads, libraries and infrastructure that provides water and energy and takes your poos away. The diseases like polio that you may not even know exist that have been overcome. Etc etc.
Rachel Adkins
That was me. The 80s was beautiful and innocent. The kids of today are brainwashed drones. Remote controlled drones .
Rachel Adkins
This woman needs to be in charge.
eingew
@Doug Kate Rankin Congratulations, you missed my point so hard that you used it as an argument yourself.
I’m not saying everyone of the previous generation(s) fucked up. Unlike many here I’m not the one to condemn an entire generation.
Brandy Pompeo
👏👏👏
‘imiloa 🌺
Even more true today than a year ago when this was filmed.
Yo Bo
@Ruby Twilite U sound like some right winger bible thumping Tucker Carlson listening Drumpf supporter, tell us the truth
Fck Yootube
“The future is private”
What a joke🤣🤣🤣
Dr. Jones
The privacy he’s talking about is ownership. It’s private, meaning it all belongs to FB or Twitter or google. Not a person or the public, or the government. Again, not private
c m
Private for thee not for me
Fck Yootube
@c m yup 👍
Ravin C
He meant the other Private…. (Always be unclear whenever you make statements – big tech mantra)
c m
@Ravin C 🙂
Chris Jones
Bad parts is there’s people out there telling you the truth and we ignore it..
lyhmedia 52
IKR!!!!
Followyourananda
Snowden told us and ruined his life for it and we’ve ignored him.
Rosie Pestel
👍
Jorja Bennett
Some of us aren’t ignoring it…..we’re observing and learning, analyzing and questioning actions & signs that don’t make sense. Strange neighbors that just appear one day, occupy a “house” never have visitors, a package delivered, a bbq or wave hello -they quickly scurry in & out of their home through the garage door opening & closing just enough to allow them to pull in or out. They act guilty and deception just doing that. The home has no living grass, no expression of human life, no groceries, pizzas or anything a family or anyone would “normally” require and access as a normal, living and hungry neighbor. Neighbors that slink around their yard, at strange times of day & night, refuse to offer eye contact, they never celebrate a holiday, birthday or bbq. They “act” so odd that they honestly believe no one (not even me! 😋) is onto their organized & calculated deception, obvious bad intentions and “information” gathering & feeding, ill will and clear bad intent —-in full out violation of every United States law, moral, ethic and human right?? What? Really neighbors? That show the power & enormity of in our backyard, literally mine people, hacking our communication and studying our life. My kids and his friends. Where he goes, shops, works and what he eats. Scary. The question is really so obvious I can’t stand it Why? Why are they even selecting, targeting a individual people in first place? And who is paying these huge bills w unlimited resources to do such a task —Why? Those are the real questions that need truthful answers. The deception is all around us. And, yes, there are a few brave and intelligent individuals who have stood up and shared these truths based on facts with humanity already. They have been. What’s more alarming atleast to me…..is WHY are we as a free society and powerful, smart, just ALLOWING such exploitation of the people, violations of our privacy, control of our communities, stalking our families and elimination of anyone for the greater good already. and therefore “reality” for existence of a free individual living a free life, with free will, free thoughts and free in a free state & country
Α Α
it doesn’t help that these technologies are specifically designed to be as addictive and instantly gratifying as possible, nor the fact that we’re conditioned to indulge ourselves
Marco Quiroz
This sounds like the blueprints of The Matrix.
AlexXx
With all the predictive algos, more like “Minority Report” to me.
mitsoulas35
@AlexXx lets hope we dont head into the equilibrium era either 🙁
endlessummer
Sounds like it?
Yo Bo
@mitsoulas35 that was a great film that not many people watched and has some parallels to today
Steven Curtis
“Alexa, open the front door.”
I’m sorry, Dave. But I’m afraid I can’t do that.
Rosie Pestel
😂😂😂😂
zitagirl
Exactly! U want a “machine” to tell u what to do??? I dont!!! All this info is being collected as they create the super human!!! To “predict” is their mission….do we wanna live in a predictable life????
SiliciDe music
She records everything and I do mean everything every single thing you say
D. Engelbrecht
Lol.
Seg Bachan
Where’s Dave? Dave not here man 😂
Eric Day
Social media will be the downfall of the human race.
sima sandouk
Then please delete your account like right now. You’re on social media right now if you haven’t noticed.
Nadir KH
No, capitalism is.
Anamaria
the whole pandemic and online education even worsened this in my opinion. so many universities used sketchy apps and systems to monitor students while taking exams, and what’s even worse is that we have no idea to which 3rd parties all that footage may have been sold to. never have i felt more violated than when i had to keep my laptop camera on in front of me and my phone camera on behind me at a 2 meter distance while i’m taking the exam, and all that while also having to film under my feet, the ceiling above and all 4 corners of my room, AND also having to show my ears on camera to prove i’m not wearing earphones… what clownery
Nina N
@ Anamaria Thanks for that info – I had absolutely no idea about that. Well articulated – I hope you are posting that info elsewhere – very nb for people to know about.
RG JR.
This video should be part of high school and college curriculum.
shivam
Schools r same at the end!!!
Melina Bittes
It is actually! I just watched it because it’s at my college program
ADI
funny you should say that cus I have to watch this video for my econ class lmao